VoteVets Launches Six-Figure Ad Buy for Rebecca Bennett in NJ-07

Press Releases
“I know what Rebecca Bennett does when the stakes are high. She has the courage to lead this fight.”

Washington, DC. – Today, VoteVets is announcing a six-figure ad buy in support of Rebecca Bennett – the front-runner in the Democratic primary in New Jersey’s 7th Congressional District. A former U.S. Navy pilot and current officer in the Air National Guard, Bennett is a business leader and working mom who has the experience needed to lead in tough fights. VoteVets was an early endorser of Bennett, noting that she is the only candidate who can flip this district and help Democrats take back the House.

The ad, “Fighters Edge,” features Jeff Lindbom, who served in the U.S. Navy for 13 years and attended flight school in a class behind Bennett.The initial $200k investment supports a fully integrated and extensive ad campaign airing this week and targeting likely primary voters across popular cable networks, streaming services, ConnectedTV, OTT, and digital platforms, including CNN, MSNOW, YouTube, Meta, and ESPN. Further investments and additional ads may follow. 

In a time when voters’ cynicism is difficult to break through, VoteVets’ ads combine the most persuasive message with the most trusted messengers. Nonpartisan research by Gallup confirms that Veterans continue to be trusted messengers for a wide swath of voters, and have special credibility with blue-collar men and younger demographics that Democrats need to bring back into the fold. Simply put, with the right message and messengers, VoteVets moves voters that no one else in the Democratic ecosystem can.  

WATCH: https://youtu.be/7MPvF3JOltI 

AD TRANSCRIPT: 

JEFF LINDBOM: “So we’re flying over the Persian Gulf at night. I’m the new guy, in the co-pilot’s seat. The aircraft commander: Rebecca Bennett who graduated flight school, top of her class. Rebecca will take that fighter’s edge to Washington – to take on all the Trump corruption, shut down these illegal ICE raids, and end Trump’s reckless wars that are driving prices and squeezing the life out of the middle class. I know what Rebecca Bennett does when the stakes are high. She has the courage to lead this fight.”