VoteVets Partners with Yes on 50 on a Six-Figure Ad Buy Supporting Prop 50 in California
The digital investment comes in crucial final days of campaign
Washington, DC. – Today, VoteVets is announcing that it is partnering with “Yes on 50” on its six-figure statewide ad campaign on streaming platforms. The ad features two generations of Veterans – one Army and one Navy – who speak about the freedoms they fought to defend and how that service inspired their decision to vote “yes” on Prop 50 to protect the right to free and fair elections at home. David Valadolid was grievously wounded in Vietnam, earning the Purple Heart Award. Andy Cobb served in Europe and Japan in the U.S. Navy in 2000-2005, and then in Iraq and Afghanistan as a civilian advisor. Using trusted messengers, the ad is reaching voters on streaming and digital platforms in every corner of the state in the crucial final days of the Prop 50 campaign.
WATCH: https://www.youtube.com/watch?v=fyqamfMefwU
AD TRANSCRIPT:
David, U.S. Army Veteran: “Well I was drafted right out of high school. I was sent to combat in Vietnam.”
Andy, U.S. Navy Veteran: “As a Veteran, it makes me angry to see the way President Trump is attacking our communities and using the military to do it.”
David, U.S. Army Veteran: “We’ve got to stop Trump. We are confronting a very dangerous reality for our elections, for our future.”
Andy, U.S. Navy Veteran: “We didn’t come home to surrender our democracy to authoritarianism. That’s why I know I’m gonna vote ‘yes’ on Prop 50 on November 4th.”
David, U.S. Army Veteran: “Absolutely.”
Background:
Last cycle alone, VoteVets spent $50 million helping to elect VoteVets-endorsed candidates. Our investments proved to be effective in helping candidates get across the finish line and we were able to see a success rate at a time when other Democrats were not as successful. Thanks in part to our investments, 143 VoteVets-endorsed candidates clinched victory amidst a global rightward lurch.
YES on 50 ad in California